The term “digital employee experience,” often abbreviated as DEX, is gradually becoming a critical aspect of workplace discussions. Especially now that digital tools are a crucial component of our day-to-day work lives. But many people remain unclear about what DEX actually involves and how it differs from the broader concept of employee experience.
Understanding this relationship, and how to build a first-class digital employee experience, is essential for modern organisations aiming to build a productive and engaged workforce.
Katie Macaulay gives her take on what Digital Employee Experience is in this clip from our recent webinar. Or, keep scrolling to read on.
The Interplay Between Employee Experience and Digital Employee Experience
The customer experience (CX) is a widely recognised concept in the business realm. How customers perceive and interact with a brand – we all know this. For a long time, CX has been the focal point for businesses.
Now, employee experience (EX) is having its moment in the spotlight. Employees want more from their work. They want to feel valued and part of something bigger. Employee experience encompasses how employees perceive their journey within an organisation, from onboarding right through to exiting as alumni.
Digital Employee Experience, while closely related, focuses specifically on the digital elements that shape this journey. It’s a lesser-known phrase, perhaps. But one that is equally as important.
Why Both Are Crucial
In our digitally-driven era, almost every stage of the employee lifecycle involves some form of digital interaction. From initial onboarding, where new hires receive their log in details and familiarise themselves with company systems, to routine tasks like submitting expenses through HR platforms. And, of course, the key tools employees rely on to get their job done. Every touchpoint impacts employees’ overall perception of the workplace.
So, understanding and optimising DEX really is vital in enhancing the employee experience.
The Challenge of Holistic Ownership
A significant hurdle in managing DEX lies in its fragmented ownership. Different departments often oversee various digital tools and platforms, leading to a disjointed experience. No single entity typically takes full responsibility for ensuring these digital interactions are streamlined and cohesive. This lack of unified ownership can result in inconsistencies and friction points that hinder employee productivity and satisfaction.
The magic happens when IT, Internal Comms, HR, and departmental heads come together. With a cross-departmental task force, organisations can see the bigger picture and connect the dots to create a truly seamless digital experience.
Building Blocks of Digital Employee Experience
Evaluating DEX requires a holistic view of the digital tools and platforms employees interact with daily. These can be broadly categorised into several key areas, including:
Operational Tools
These include things like Enterprise Resource Planning (ERP) systems and procurement platforms that are crucial for executing job-related tasks efficiently. When these tools are intuitive and reliable, they pave the way for a smoother workflow. Conversely, if they are cumbersome, they can become significant pain points.
Communication Tools
Effective communication is the backbone of any workplace. Tools that facilitate clear and prompt communication can greatly enhance collaboration and integration among teams. Familiar platforms like Microsoft Teams, Slack, or internal messaging systems fall under this category.
Communication tools could also include platforms like your intranet (SharePoint) or enterprise social network tools (Viva Engage).
Collaboration Tools
For knowledge sharing and innovative initiatives, collaboration platforms are indispensable. These tools enable employees to share insights, brainstorm, and work together seamlessly, creating a culture of continuous improvement and breaking down information silos.
HR Platforms
HR-related tools such as payroll systems, expense submission platforms, and performance management software are essential for managing administrative tasks. Well-designed HR platforms contribute to a smoother, hassle-free employee experience.
Integration and Seamlessness: The Holy Grail
The ultimate goal of DEX is to create an integrated, seamless digital environment. This means ensuring that all digital tools and platforms communicate effectively with each other, providing a consistent and user-friendly experience. Achieving this level of integration remains a lofty goal for many organisations but represents the pinnacle of a well-executed digital strategy.
Understanding and enhancing the Digital Employee Experience is not just a technological challenge but a strategic imperative. By recognising the importance of a cohesive and streamlined digital environment, organisations can significantly improve employee satisfaction, productivity, and overall performance. Moving forward, placing a stronger emphasis on DEX will be key to navigating the evolving landscape of the modern workplace.
Microsoft 365 is making it easier for organisations to reach that Holy Grail. Its growing set of tools, including the familiar Teams, SharePoint and Outlook and the more recent Viva suite, make it easier to keep your organisations’ digital toolkit under one roof.
Your intranet, communication tools, document management system, internal social networks, task management tools, operational tools – all of that can be covered under the Microsoft 365 umbrella. Not only does it provide an easy, consistent user experience for employees, but it’s also a bonus for security and cost savings.
And, when you do need to bring in other tools, many of Microsoft’s platforms offer third-party integrations so you can continue that streamlined experience.
Silicon Reef are people-first Microsoft 365 experts. We help organisations make the most of M365 to elevate the employee experience. Get in touch to learn how we can help with tools like SharePoint, Viva or Power Platform.